mo-net
[ moh-net ]
We help brands belong.
We bring Cultural Translation, Market Intelligence and Local Execution together to help brands earn their place in North America.
Understanding Comes First
A strong product and a global ambition are only the beginning. To grow in North America, a brand needs to understand what people care about, how communities build trust and what makes a story worth sharing. Monet exists to turn that understanding into meaningful connections between brands and the people they want to reach.
We are a North America–based integrated marketing agency. We bring cultural understanding and market insight into every brief, then connect strategy, creative, communications and activation around one objective. For brands entering the U.S. and Canada, or growing where they already operate, we help turn an unfamiliar name into one people recognize, trust and choose.
Global Ambition. Local Belonging.
North America is a meeting place of communities, cultures and expectations. Our work starts with the people a brand wants to reach: their habits, conversations, media and motivations. We translate a brand’s meaning into locally relevant stories and experiences, preserving what makes it distinctive while finding an expression that feels at home here.
Our experience with Chinese brands expanding overseas gives us a perspective on both sides of that journey. We connect global ambition with local decisions, from positioning and bilingual content to creator partnerships, PR, paid media and live experiences. With teams working across the U.S., Canada and China, we carry that understanding from the first brief through on-the-ground delivery.
Our Mission
To help brands become part of the lives, conversations and communities that shape North America.
Belonging is earned through relevance, trust and consistency. We look beyond familiar cultural symbols to understand the values, habits and motivations behind them. That insight guides the stories we tell, the voices we work with and the experiences we create. By connecting Cultural Translation, Market Intelligence and Local Execution, we help brands build a lasting place in their market, with clear objectives and measurement that guide what comes next.
Our Values
Cultural symbols are bridges, but cultural understanding is the foundation.
Brand messages can be effectively communicated across different cultures only by truly grasping the underlying cultural logic.
Marketing isn’t just about communication—it’s about cultural interaction.
A successful brand doesn’t simply get consumers to “notice” it; it helps them embrace its values.
The distance between a brand and its market isn’t geographic—it’s about cultural resonance.
Through precise market strategies and cultural insights, we help brands find the most natural expression so that cross-cultural marketing is more than mere translation—genuine local growth.
01
Understand
Market Intelligence & Strategy. We explore audiences, culture, competitors and the market context to define where your brand can matter. Research and local insight shape the positioning, priorities and objectives that guide every creative and channel decision.
02
Create
Brand, Creative and Content. We turn strategy into a distinctive brand voice, campaign ideas and content that feel relevant locally. From storytelling and design to bilingual production, we preserve your brand’s core while finding the right expression for each audience and moment.
03
Influence
PR, Social and Creator Marketing. We connect your brand with the voices and communities that shape opinion. Media stories, creator partnerships and social content work together to build awareness, spark conversation and earn trust through culturally relevant communication.
04
Activate
Experiential and Market Execution. We bring ideas to life through launches, events, activations and coordinated digital campaigns. Local delivery, paid media and performance tracking connect the experience to your business objectives, with results informing the next move.
PEOPLE
Our dynamic team of skilled professionals is committed to delivering exceptional results. From strategists to creatives, each member brings a wealth of unique skills and perspectives, fostering an environment of continuous learning and innovation. With our diverse backgrounds, we prioritize understanding and respecting the cultural intricacies of our clients, ensuring every project is customized to meet their specific needs.
Zach
CEO & Founder
Lara
Client Strategy & Success Manager
Kelly
BD Specialist
Helena
Social Media Specialist
Stephanie
BD Director & Partner
Raylene
Digital & Web Manager
Vicky
Marketing Coordinator
Nicholas
PR Specialist
Nadia
Client Strategy & Success Director
Wendy
Designer
Leah
PR Specialist
Edol
Client Strategy & Success Manager
Sheryl
Client Strategy & Success Manager
Pele
Marketing Solutions Consultant
Keren
PR Specialist
CLIENTS
We are dedicated to making a positive impact. Through our social responsibility initiatives, we actively support local communities, promote sustainability, and invest in educational programs. Our pride comes from contributing to causes that create meaningful change, cultivating a more inclusive and diverse society.
